Benefab® Partnership Program: Module Two


After watching the above session entirely, you should know:

  • How to effectively listen and use motivating language for meaningful conversations.
  • What labels for "goodness" or "badness" are.
  • That values equal the highest level of motivating factors (and points of connection).
  • People are either motivated by moving toward something or away from something.
    However, whether moving toward or away-from something, the end result is the same.
The Language of Influence Study Guide:
Learn to Sell Without Being Salesy